- Apple's annual product event unveiled several new technologies, including the iPhone 14 with a six-inch display and improved camera - but the most exciting features could help save lives
- It is Apple's first handset capable of connecting to satellite internet, which can be used in remote areas where there is no phone service
- The emergency SOS service will be free for two years - but its cost after that has not been revealed iPhone 14, which had been rumored would cost $1,148 - 15 percent more than usual - will start at $799 and is available in midnight, blue, starlight, purple and red
- The Apple Watch Ultra, the most durable yet, is designed for extreme athletes and can withstand temperatures below 0F and above 100F - but they'll pay a hefty sum for it because it starts at $799, the same as the new iPhone, and twice the cost of the new Apple Watch Series 8
- This device has new features, like encrypted fertility tracking, and can detect when you are in a car crash
The service which launches in November, two months after the new smartphone hits the market on September 16, will be free for two years - but Apple is yet to announce how much it will cost after that.
The inflation-busting phone, which starts at $799 despite wide-spread rumors it would cost as much as $1,148 - 15 percent more than usual, will also have technology that can detect when users are in a car crash and automatically calls 911.
This is possible with the addition of a new dual-core accelerometer that can detect G-force measurements when vehicles are hit.
The new wearable features a wraparound titanium casing to protect the front crystal and is capable of withstanding temperatures below 0F and above 100F, allowing users to take the watch with them as they explore different parts of the world.
Apple's annual product event also showcased:
- The new $399 Apple Watch Series 8 that also includes the same crash detection technology as the iPhone 14
- It gets up to 36 hours' use on a single charge - double the current standard for the company's watches - and has a feature to track ovulation, via temperature sensors
- The all-new Apple Watch Ultra, the company's most durable to-date, costs twice as much at $799 but comes with cellular connectivity and has up to 36 hours of battery life on a single charge, but will have a feature in fall that extends that to 60 hours
- Before the iPhone 14 was unveiled, Apple revealed its new AirPods that cancel out twice the noise of the previous model
- The charging case also comes with 'Find My' technology, allowing users to locate their AirPods when lost
Apple shares rose 0.93 percent almost immediately after revealing its new iPhone 14.
iPhone 14 and iPhone 14 Plus, which boasts a 6.7-inch screen, come in five colors: midnight, starlight, blue, purple and red.
iPhone 14 starts at $799 and the Plus $899, which is much lower than rumors had predicted - speculation said costs could rise by 15 percent due to inflation.
Preorders start September 9. iPhone 14 will be available on September 16 and iPhone 14 Plus releases October 7.
Rumors about the tech giant partnering with a satellite internet company surfaced earlier this month, but on Wednesday those speculations became a reality.
'Since satellites are moving rapidly through space, iPhone will show you where to point to maintain your connection — and avoid obstructions such as mountains and heavy foliage,' Apple stated on its website.
The company states on its website that once the iPhone is connected to a satellite, it automatically sends a message, your location, Medical ID (if set up) and the amount battery left on your device to the nearest 911 dispatcher.
The tech giant said the smartphone has an 'amazing new camera system' with an upgraded 12 megapixel main camera that features a sensor larger than the smartphone's predecessor.
The smartphones feature a sleek aerospace-grad aluminum design in five finishes, along with updated internal designs for better thermal performance, and the pair have a Ceramic Shield on the front cover that protects the inner workers from spills, water and dust.
Greg Joswiak, Apple's senior vice president of Worldwide Marketing, said in a statement: 'Both phones have a powerful new Main camera with a huge leap in low-light performance, advanced connectivity capabilities with 5G and eSIM, and the incredible performance of A15 Bionic, which helps enable even better battery life. All of this, tightly integrated with iOS 16, makes iPhone more essential than ever.'
The camera also has a 49 percent improvement in low-light capture and a new TrueDepth for the front-facing camera that automatically focuses on objects and people within the frame, along with the Ultra Wide camera that captures more of the scene.
The smartphones feature a sleek aerospace-grad aluminum design in five finishes, along with updated internal designs for better thermal performance, and the pair have a Ceramic Shield on the front cover that protects the inner workers from spills, water and dust.
Greg Joswiak, Apple's senior vice president of Worldwide Marketing, said in a statement: 'Both phones have a powerful new Main camera with a huge leap in low-light performance, advanced connectivity capabilities with 5G and eSIM, and the incredible performance of A15 Bionic, which helps enable even better battery life. All of this, tightly integrated with iOS 16, makes iPhone more essential than ever.'
The camera also has a 49 percent improvement in low-light capture and a new TrueDepth for the front-facing camera that automatically focuses on objects and people within the frame, along with the Ultra Wide camera that captures more of the scene.
It also has a 49 percent improvement in low-light capture and a new TrueDepth for the front-facing camera that automatically focuses on objects and people within the frame |
The new iPhone 14 family includes a software feature called 'Photonic Engine' that captures better details and color in low-light.
'Through a deep integration of hardware and software, Photonic Engine improves mid- to low-light performance for photos across all cameras: up to 2x on the Ultra Wide camera, 2x on the TrueDepth camera, and an impressive 2.5x on the new Main camera,' shared Apple.
'Photonic Engine enables this dramatic increase in quality by applying the computational benefits of Deep Fusion earlier in the imaging process to deliver extraordinary detail, and preserve subtle textures, provide better color, and maintain more information in a photo.'
The video system also received an upgrade with 'action' mode, which keeps the video footage stable even when you are shaky.
Apple enthusiasts also saw the new iPhone 14 Pro and iPhone 14 Max that uses even more of the front screen by display information on the notch and the TrueDepth camera is much smaller.
Apple enthusiasts also saw the new iPhone 14 Pro and iPhone 14 Max that uses even more of the front screen by display information on the notch and the TrueDepth camera is much smaller
iPhone 14 Pro's camera is 65 percent larger than the iPhone 13 Pro's and features sensors that allow it to take pictures twice as better in low-light than its predecessor
These smartphones feature the company's new A16 chip that is faster than the A15 chip, but uses less battery power.
iPhone 14 Pro's camera is 65 percent larger than the iPhone 13 Pro's and features sensors that allow it to take pictures twice as better in low-light than its predecessor.
CEO Tim Cook said the iPhone 14 Pro and iPhone 14 Max are the best smartphones Apple has ever made.
iPhone 14 Pro costs $999 and iPhone 14 Pro Max will go for $1099, with pre-orders for both starting September 9 - they both will be available starting September 16.
Right before Apple revealed the highly anticipated smartphones, the company debuted the next-generation AirPods that cancel out twice as much noise and include a new charging case with built-in 'Find My' technology - for those who never know where their AirPods are.
Bob Borchers, Apple's vice president of worldwide product marketing, said in a statement: 'The new AirPods Pro deliver even better sound quality, a more immersive listening experience with Personalized Spatial Audio, and transformative audio features like Adaptive Transparency. With up to double the noise-cancelling power of their predecessor, the world's bestselling wireless headphones just got even better.'
And Apple said the AirPods Pro have better battery power, with six hours on a single charge.
The new earbuds will cost $249, and you can order them on September 9.
Apple also announced a completely new Watch, called Apple Watch Ultra, which is a rugged smartwatch for 'extreme athletes' with a titanium case that wraps around the display and side buttons that work even when the user is wearing gloves.
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