The Lamborghini Urus as one of the most aggressive-looking SUVs in the market today. It’s the poster child of “angry SUV,” which makes you forget that we’re actually in an era when Lambo has a serious SUV that doesn’t look like a military vehicle. The Urus is a supercar on stilts – because it actually is if we’re talking about its design and performance chops.
But Cupra just pulled the covers off the Tindaya concept at the IAA Mobility Show in Munich, and suddenly the Urus feels almost reserved. As the sporty spin-off brand of Seat under the Volkswagen Group, Cupra showcases its ability to produce an SUV that evokes emotions. Instead of leaning on sheer aggression, the Tindaya takes a sharper, more futuristic approach. It obviously aims to be something other than a high-riding supercar – a driver’s machine wrapped in a concept-car shell.
The Tindaya SUV Concept
The Tindaya is Cupra’s latest design statement, and it sets the tone for what’s next from the brand. Markus Haupt, Cupra’s interim CEO, made it clear the car isn’t just a styling exercise. It’s meant to showcase Cupra’s design language in the future, built on the simple idea: “No Drivers, No CUPRA.”
In other words, everything about it is supposed to heighten the feeling behind the wheel. The exterior and interior are shaped around that principle, with dramatic but uncluttered lines and a cabin geared toward driver focus. The suicide doors are a nice touch, too.
0 Comments